Every 10 years, Clemson launches a Quality Enhancement Plan (QEP) to maintain accreditation through the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC). The purpose of a QEP is to allow universities to identify a topic, that has broad-based support that can ultimately enhance student learning or student success. Clemson is set to launch the latest QEP in 2023, which will focus on Experiential Learning (EL). Many different EL opportunities exist on campus, such as Creative Inquiry, Study Abroad, Service Learning, and Undergraduate Research, among others. 
 
To promote the QEP, QEP Leadership created a Creative Inquiry course that allows students to create marketing plans for the QEP. These marketing plans were then handed off to a section of MKT 4230 – Promotional Strategy taught by Professor Michele Cauley in the College of Business. Students from Professor Cauley’s class will compete in groups to earn the top 3 spots for their QEP Promotional Strategy proposals. These top 3 groups will join the Creative Inquiry team in pitching their marketing strategies at a Student Symposium, which is set to take place on November 9th from 10am – 12:00pm. In-person guests include Provost Jones, QEP Leadership, and members of Clemson’s University Relations team. If you would like to watch these presentations, you’re invited to join us via Zoom at the following link:
https://clemson.zoom.us/j/989571055355